BRAND LOGO:

BRAND IDENTITY GUIDELINES:

INTERACTIVE 8-PAGE VDP BOOKLET:

Click Here to interactively view the Mixed Wine Booklet. Click on the corner of each page to view each page

Click Here to interactively view the Red Wine Booklet. Click on the corner of each page to view each page

Click Here to interactively view the White Wine Booklet. Click on the corner of each page to view each page

During my senior year at Clemson University, I was assigned a project to invent a mock company to brand and market for throughout the semester. Recently returning from a semester of studying in Florence, Italy, I decided to create a wine brand called Lucky Number. I created a logo, brand identity guideline, a tri-fold brochure, an eight page booklet with Variable Data content and an augmented reality feature, and a brand story. To view an interactive version of my 8-Page VDP Booklets, hover your mouse over the image and click the "Click Here" link.

Please scroll through and explore my multi-media marketing campaign.

• AUG 2015- DEC 2015•

BRANDING